TRENTON, NJ — New Jersey’s online gambling industry reached an unprecedented milestone in September, setting a new record with over $140 million in revenue, according to the latest data released by the New Jersey Division of Gaming Enforcement. This achievement marks a significant increase from last year and underscores the booming demand for digital gambling options in the Garden State.
The surge in revenue, representing a 12% increase from the same month last year, indicates a robust growth trajectory for online casinos and sports betting platforms serving New Jersey residents. Industry experts attribute the spike to a combination of factors, including innovative technology integrations, an expanded selection of online gaming options, and aggressive promotional campaigns targeting both new and existing customers.
“New Jersey has always been at the forefront of the online gambling industry in the United States,” said Jonathan Peters, a gaming analyst at Atlantic Analytics. “The record-setting revenue in September is a testament to the state’s progressive regulatory framework and the operators’ commitment to providing a superior gaming experience.”
The data reveals that online casino games, excluding sports betting, were the largest contributors to the revenue figures, amassing approximately $110 million. Online sports betting added around $30 million, benefiting significantly from the start of the NFL season, a key driver of sports wagering activities.
Among the operators, Golden Nugget Online Gaming (GNOG) continued to lead the market, reporting the highest earnings from casino games. FanDuel and DraftKings dominated the online sports betting segment, capitalizing on their established brand presence and extensive betting markets during the peak sports season.
The increasing online revenue also has significant implications for state coffers. In September alone, New Jersey collected more than $20 million in taxes from online gambling activities, contributing to various state-funded programs, including senior citizens’ services and rehabilitation programs for compulsive gamblers.
Local businesses have also felt a positive impact from the thriving online gambling sector. “We’ve seen an increase in partnerships with tech firms and digital marketing agencies in the area,” noted Peters. “The economic ripple effect is substantial, providing more job opportunities and strengthening local economies throughout New Jersey.”
As more states in the U.S. continue to legalize and regulate online gambling, New Jersey’s model offers a blueprint for success. However, there are growing concerns about the potential for increased gambling addiction. In response, New Jersey has implemented robust regulatory mechanisms and support systems to promote responsible gambling and mitigate related risks.
Looking ahead, industry stakeholders remain optimistic about maintaining the growth momentum. The upcoming months are expected to bring further innovations in online gaming, including the integration of virtual reality and blockchain technologies, which could redefine user experiences and bolster security measures.
“New Jersey is not just setting records; it’s setting standards,” Peters concluded. “The state’s ability to adapt to new technologies and market demands will continue to drive its leadership position in the U.S. online gambling market.”
As the landscape of digital gambling evolves, all eyes will remain on New Jersey as a pioneer in the industry, shaping the future of gaming both on a national and global scale.